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vendredi 25 mai 2007

Why Network Marketing?

Put simply, Network Marketing is just a way for businesses to distribute their products. If you have been looking for ways to earn a good residual income from home, then network marketing may be the right choice for you. Right now, when you are reading this, there are vast opportunities building up in network marketing programs. So this is just the right time for you to pitch in and start building your business.

In network marketing, the work you put in today will provide a residual income for you and your family for years to come.

The distribution process, used in traditional marketing, moves a product from the manufacturer to the warehouser to the wholesaler to the retailer to the end customer. On the other hand, network marketing companies use a network of independent marketers to move the product directly from the manufacturer to the end customer.

As one of these independent marketers, you earn a percentage of the profit on all sales you make. Of course, it’s quite possible for you to earn a good income by selling the product directly to the customer, but the real punch in network marketing lies in the power it gives you to build a downline. You have the freedom to build a downline of other independent marketers below you. As a result, you stand to gain by earning a percentage of their combined sales.

Give it some thought. As a traditional marketer, you may be quite happy with the handful of existing customers you already have. But imagine the potential of having a downline of, say, a hundred people who also make some sales and you’re earning a percentage of all those sales!! By having a downline working under you, you can effectively multiply the time you put into your work. Imagine having a downline of 1,000 people each putting in only an hour a day five days a week. In one month 20,000 hours of work would be done. It would take one person alone 10 years to produce the same amount of work.

So it IS possible, you know, to make huge amounts of monthly incomes from network marketing. It isn’t all hype. All you need is some hard work and basic intelligence, as in any other job. So why not try and make this work? After all, you won’t have to do the 9 to 5 grind five days a week. You’ll have more time for your family and yourself. Don’t you find that wonderful?

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YOU DON'T "SORT OF" WANT TO BUILD YOUR BUSINESS, DO YOU?

One of our local realtors recently mailed an attention-grabbing postcard, stating YOU DON’T “SORT OF” WANT TO SELL YOUR HOME---AND WE’RE NOT ABOUT TO “KIND OF” MARKET IT.

Duh --- how many online entrepreneurs do take that approach and only kind of market their business, as if they only sort of want to build it?

Our local realtor goes on to state that she will “spend the advertising dollars necessary to sell your home…”

Are you, as an entrepreneur, willing to spend the advertising dollars necessary to build your business?

What does the homeowner want to accomplish? He wants to sell the home quickly, easily, and for the most money possible!

What does your customer want? A customer wants a product or service that is convenient, easy to use, and worth what he paid for it.

What does your potential downline distributor want? The distributor wants a high-quality business that can be easily and economically promoted and at the same time, have the potential to make the most money possible!

Now, do you think that my local realtor is just kind of trying to sell real estate? No, you’d better believe that she is trying very hard to please the customer. Bottom line: if she pleases the customer, sells the property, and has produced a good relationship with her customer, she will receive referral business and --- make more money!

How many other businesses does my local realtor promote? Answer: none. Couldn’t you just imagine her working her real estate business fulltime, and then deciding that she also wants to sell insurance? No, she has focused on doing the best she can with real estate and now even has her broker’s license. Instead of diversifying into another kind of business in order to increase her income, she now has agents under her who help her increase her income.

What do we frequently see happen with internet entrepreneurs, and especially those involved in multi-level marketing (MLM)? They join a program that they would sort of like to succeed with, so they kind of market it. Since success requires more dedication than sort of and kind of will bring, the person turns to another program and halfheartedly works it, and so on. Its no wonder that most people do not find success with their internet marketing.

So, what should you, as an entrepreneur, do or not do?

Let’s look at a very important do NOT. Assuming that you have taken the time to select a worthwhile business, and not a money game or lottery, stay with that business. Most successful marketers recommend that you give a new business at least a year of serious effort before adding on anything new.

THINGS YOU SHOULD DO.

1. Learn much about a business before you consider joining it. For example, if you are considering a network marketing business, you should become familiar with the kind of compensation plan it has.
2. Learn about the company. What is the product line? Can you be sold on the products or service? How long has the company been in business? It needs to have been around for a minimum of two years or so to have much stability.
3. What kind of help will be available to you to help you build your business? This is very important.
4. After you join, take massive action to build your business. Be willing to advertise, learn all you can about your business, and teach what you know to others who join with you.

While those tips do not guarantee your success, they will help you increase your odds for success.

Would You Like To Use The Internet To Earn Money?

About two years ago, I tentatively set up business on the internet. It was a very long and involved process for me because I was afraid to do something wrong. I was afraid I would hurt my computer or my website.

But that most difficult learning process is over now. Even though I hired Diane Bryan (http://www.neondeon.com) to create the website to my specifications, I can now make many necessary modifications all by myself. I can definitely write and publish my own newsletters and journal articles.

When I began to consider what type of website I wanted to establish, I went to the library and read everything I could about styling and formatting. I chose to follow Seth Godin's advice. He 'taught' me to personalize my site and BE MY REAL SELF. I chose to reveal who I really am and chose to list my phone #, address, and other contact information.

I think it's important to view people on the internet as REAL PEOPLE.

An important part of the website is my Enjoying Health Newsletter. Each month I send this personally written newsletter to a growing list of people who pass it on to their own contacts (if they like what I've written). It's a wonderful outlet for me to write about things that are really important to me. I emphasize total health: body, soul, and spirit. I sell therapeutic essential oils for medicinal and emotional use, but with the newsletter I can expand my horizons and write about total, not just bodily health. The foundation of my website is much broader than highest quality therapeutic essential oils and supplements for sale. I'm happy about that.

As time goes along, I'm learning how to connect my site to others and so gain exposure. I want to encourage you to take the plunge yourself and learn to navigate on the web. You'll have to educate yourself according to your own leanings. You'll learn how to express your unique self to a huge, worldwide audience. I highly recommend doing business on the internet because of the potential to attract so many customers; but I recommend it just as highly for the sake of self expression.

Network marketing on the internet MAY be for you. Be open minded as you do your research. It's a grassroots movement, highly effective and can be quite rewarding. To sell network marketing most easily, you simply think of the other person's needs and try to satisfy them. Identify with them in their problems and see if you can solve them together by using your business opportunity.

For instance, do you have a health problem or low energy? My business opportunities fall within the alternative health field and I would lead you toward experimentation with my products IF YOU WERE LEANING that way. If we can achieve some health improvements, everyone is encouraged and my business flourishes as well. No hard sell, no hard feelings. I let my prospects feel my empathy and true concern for them...and I let them lead the conversation. I do a lot of listening and asking questions.

Network Marketing for Easy Money!

Ok, I know what you’re thinking, another marketing guru selling a way to make quick money. Well, sorry, that’s not the kind of easy money I’m referring to.

Network Marketing has been around for a while. Most of us know someone who has a friend or relative who became involved in off-line network marketing. We listened to their sales pitch with our mind already set on how we were going to say no and the best way to get out of the meeting as quickly and painlessly as possible.

Through out the sales pitch we thought to ourselves, what would drive someone to put this much effort into selling these products? Why would they spend all this time promoting their product to their friends and relatives? Would we ever be able to meet them again and look them in the face wondering if they were going to start into their sales pitch?

All in all, this kind of network marketing seemed rather painful to someone from the outside. Not only was it time consuming, but you needed to be a person with the ability to sell. Most people involved this way did not start out as professional sales people, but they knew they would need to learn these skills in order to succeed.

What our friends understood about network marketing is that the first customers are the hardest. Once these customers started recruiting their own customers things started getting easier. Over time, their income would grow faster. They were sold on the product they were selling and definitely the concept of network marketing. They were persistent and determined not to quit!

I could not help but think – could they really be on to something? It seemed impossible, but what if it worked? Our friends did eventually become successful. But I believe it was only because they were determined to make it work. Giving up was not an option for them.

Times have changed and off-line network marketing has turned into on-line network marketing. The concept remains the same:

- Sell someone else’s products and make a commission on each product.

- Sell the opportunity to others so they do the same, while making a commission on their sales as well.

The second sale is what makes network marketing most rewarding and leads to “RESIDUAL INCOME”. This kind of income keeps coming without you yourself having to do the work.

Today, online network marketing has greatly simplified selling other companies’ products. Not only do they generally do the selling for you, but THE WORLD IS NOW YOUR PROSPECT!

To become a network marketer all you need is a computer, internet connection and a good product with opportunity that can be sold. POINT AND CLICK IS THE METHOD OF SALES TODAY! Good companies offering affiliate programs for network marketing also provide many ways to learn the ropes and how to sell their products. Anyone can learn how to do it!

If online marketing is so easy, why isn’t everyone doing it? It takes time and persistence. This is the hardest part. Our friends understood this and they were determined to succeed and persevere.

Is online network marketing easy? Yes. Does online network marketing take time and effort? Absolutely. Persistence and determination are the key skills needed for today’s environment. The actual work is easy.

Do you want to make money? Are you determined and willing to persevere? Then set your mind on success and grab your network marketing gold!


You are free to copy this article to your site as long as you include the following resource information with an active link to my site:

Craig Ritsema operates a successful part time home business and resides in Michigan, USA. For more details visit his site at: http://part-time-work-at-home-opportunities.com

Network Marketing Do's and Don’ts

Why did you become a network marketer? Most people immediately respond, “for the money!” However, this is not the real reason.

No one subjects them to the hard work of building a business just for little pieces of paper with the faces of dead presidents. The truth is you work in order to obtain what those little pieces of paper can bring you.

The first thing you need to do is to find the reason WHY you are a network marketer. Is it the freedom to choose whatever you want to do whenever you want to do it? Maybe you are looking for a different lifestyle. If there is one thing that is critical to your network marketing success, this is it. If you don’t have a reason, there is no motivation to succeed.

A network marketing business is a teaching and coaching business. If you don’t like interaction with other people, a network marketing business probably is not for you. There’s a concept that most network marketers just can’t seem to get a handle on. You do not sponsor “reps,” you sponsor “people!”

If you have to find a reason why you are building your business, then doesn’t it stand to reason that other people will have to do the same thing? If that’s the case, then why is it that network marketers continually focus on how much money your prospect can earn?

There’s no way you are going to convince “Joe Sixpack,” to get out of his Lazyboy recliner unless you find out what his motivation is. Most network marketers literally pound in the amount of money Joe can earn. They bombard him with message after message about how “Successful Sam” has just purchased his 10th Porsche, refurnished his 25,000 square foot cottage and promise Joe that he can do the same!

Just how realistic is this approach? Joe isn’t stupid. He works long, hard hours at his job in order to provide for his family and truly believes that the best thing he can hope for is saving enough money by summer to pay for a camping trip. Then here you come, promising Joe that he can have everything that Sam has and he can have it if he will just sign that piece of paper making you his sponsor!

You will probably sponsor a few people that way, but if you are in business for the long haul you need to change your approach and do it fast.

The proper approach is so simple, but in your rush to sponsor another “rep” instead of helping another person, all too often you talk yourself into and straight out of sponsoring the Joes of the world.

God gave you two ears and one mouth and he did it for a reason. We are supposed to “listen” twice as much as we “speak.”

Instead of pouncing on Joe with the latest and greatest network marketing program of all time, find out what Joe wants and needs. Ask him questions, lots of questions. In fact, in your first meeting with Joe, don’t even mention your business! Yes, that’s what I said. Don’t even bring it up. Remove yourself from the super duper network marketing persona and spend time making a new friend.

MLM Network Marketing Success Secret - Own The Product

Did I hear you say that these are not your products? These
are somebody else's?

Well, well, they say that there is a thin line dividing
success and failure.

And they also say that it's all in the mindset.

I strongly believe in these statements. Together they mean
that a subtle change in the thinking pattern can transform
failure into success.

Affiliate marketing or MLM network marketing has provided
earning opportunity to scores of people. By all indications
this form of market promotion is here to stay for a long
time.

When an affiliate tries to sell a product for some one else,
why would or why should people believe him? What will
project him as a person whom people can trust?

Many of the affiliate programs give their affiliates web pages with affiliate links. These can be pages for sales, memberships, or simply for information. An affiliate can display these pages by various means. He remains in the background and hopes that these pre-made web pages will attract people to take a desirable action.

While this approach works in many cases, much better options are available in MLM network marketing or affiliate
marketing.

What I am discussing further is for those who have decided to stay in network or affiliate marketing business for longer term and who wish to make a difference by their own efforts.

How can an affiliate influence decisions of his prospective customers? By coming out of the background and offering his opinions, reviews or recommendations. He has various means of reaching out to the interested people – articles, own website, press release, advertisements, mailing to opt-in list - to name just a few.

When the affiliate offers his views or recommendations to others and expects them to act on his call-to-action, it is imperative that he really knows about the product or service he is trying to promote. Just knowing about the product is not sufficient, he should be able to present his case with conviction, feeling and passion.

This is where “owning” the product comes in. If the affiliate doesn’t like the product, he shouldn’t be selling it in the first place. However, if he has decided to promote and sell the product, he needs to know the product so well that he develops a feeling for it. He can consider buying and using the product himself so that he can narrate his first-hand experience. In any case he should try to sell only those products which he truly approves. It should be as if he “owns” the product with all its merits and demerits and is prepared to vouch for its credibility.

He should project his views with true feelings and compassion as a result of his owning the product or accepting the product as his own. If he is less than sincere in his approach, it will somehow show thru and people will most likely not listen to him. True conviction can come only when he truly associates himself with what he is trying to sell.

Even when he puts his heart and soul in his presentation, not many people will believe him in first instance. He will need to develop means (such as a mailing list) to communicate with interested people repeatedly, gradually building his case and persuading them to buy. All thru this process the sincerity and conviction of the affiliate should be clearly visible.

This process has additional fallout which in my opinion is more important. The affiliate builds up his image as someone who is an expert in his field and can be trusted. This image will ensure his income in future. His credibility will be his most important asset.

He will be able to build relationship with his long term customers. This is a gradual process, may take time but creates a solid foundation for future business.

And it all started with his “owning” and endorsing the product in the first place. This is the real foundation for a successful MLM network marketing business.

Misery Loves Company - A Marketing Disease

Network marketing or MLM are widely viewed as scams and pyramid
schemes. While for many so called oportunities this is true. Don't
be too quick to judge true valuable programs that can put money
in your pocket and even make your financial dreams come true.

Many of your freinds and relatives will tell you that these programs don't work and you are wasting your time and money.

But why wouldn't they - You are excited about the program you are promoting and talk about it all the time. To a point they are jealous. Misery Loves Company.

People will always knock you down for trying to better yourself.
They want you to stay with them, working everyday 9-5.
The possibility of you succeeding frightens them.

But they worry with good reason. Many MLM or Network marketing programs are indeed scams.

The important things to look for in a network marketing company are;

Is there an actual product or service being offered?

You want a company that offers a tangible product, something real.
If the company offers a service,is it a service that people want or need?

How long has the company been in business?

Look for staying power. A company that has been around awhile is more than just a MLM program. It is a true business you can
grab onto.

Does the company offer training and guidance?

Most scams will only offer you ocassional email support and usually try and sell you on the backend.
Look for companies that offer both phone and email support.
You also want complete online support - audios, videos, downloads and anything else that will help you succeed.

You want to stay away from companies that are vague in what they are selling and seem more interested in getting you to the sign up page. Or companies that just are going to "teach you to market"
without any real product or support system.

Also, companies that have a system that is too hard for you to understand. How will you succeed if you can't sell it yourself?

The bottom line is. Don't be to quick to ignore valuable marketing systems. Investigate, ask questions and then go for it. Many people are actually online making full time salaries with these programs.
The trick is to find the one that you enjoy and believe in.

Once you do, you will triumph. I will end this article with a final question.

If Network Marketing didn't work, why would so many people being doing it successfully?